Privacy Policy

Last updated: September 2026

Welcome to Matcha Forest.

We respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how Matcha Forest collects, uses, stores, shares, and protects your personal information when you visit www.matchaforest.ae (the “Site”), place an order, create an account, contact us, subscribe to our communications, or otherwise interact with our services.

Company Information

This website is operated by:

AIGEN FOOD SUPPLEMENTS TRADING CO LLC
Trading as Matcha Forest
Registered in Dubai, United Arab Emirates
Registered address: UAE, Dubai, Business Bay, Westburry Tower 1, Office 301-127
Trade License No.: 1123763

For privacy-related questions, please contact us at:
info@matchaforest.ae

Information We Collect

We may collect personal information that you provide directly to us when you place an order, create an account, complete a form, contact us, subscribe to marketing communications, or otherwise interact with the Site.

This information may include:

• your name;

• email address;

• phone number;

• billing address;

• shipping address;

• order and purchase details;

• payment confirmation details;

• customer account information;

• communication history with our customer support team;

• marketing and communication preferences.

We may also automatically collect certain technical information when you visit or use the Site, including:

• IP address;

• browser type and version;

• device information;

• operating system;

• time zone;

• website usage and interaction data;

• pages and products viewed;

• search activity;

• referral source;

• cookies and similar tracking technologies.

Payment Information

Payments are processed through secure third-party payment providers.

Matcha Forest does not directly store your full payment card details on its own systems. Payment providers may collect and process payment information in accordance with their own privacy and security policies.

How We Use Your Information

We may use your personal information to:

• process, fulfil, and deliver your orders;

• process and confirm payments;

• provide invoices and order confirmations;

• communicate with you about your orders;

• provide customer support and respond to enquiries;

• manage returns, refunds, delivery issues, and other order-related requests;

• create and manage customer accounts;

• send service-related notifications;

• provide marketing communications where permitted;

• personalize your experience on the Site;

• improve our website, products, services, and customer experience;

• analyze website traffic, performance, and customer behaviour;

• detect and prevent fraud, misuse, and unauthorized transactions;

• comply with applicable legal, regulatory, accounting, and tax obligations;

• protect our legal rights and the security of our services.

Marketing Communications

If you subscribe to our newsletter, opt in to marketing, or otherwise agree to receive marketing communications from us, we may send you communications such as emails, SMS messages, WhatsApp messages, special offers, product updates, new launches, and Matcha Forest news.

You may unsubscribe or opt out of marketing communications at any time by using the unsubscribe instructions contained in our messages or by contacting us at info@matchaforest.ae.

Even if you opt out of marketing communications, we may continue to send you non-promotional communications that are necessary to provide our services, including order confirmations, payment notifications, delivery updates, and customer support messages.

Cookies and Tracking Technologies

We use cookies and similar technologies to operate the Site, remember your preferences, understand how visitors interact with our website, improve website performance, and support analytics and marketing activities.

Depending on the services enabled on the Site, these technologies may be provided by platforms and services such as:

• Shopify and Shopify Analytics;

• Google Analytics and other Google services;

• Meta platforms and Meta Pixel;

• TikTok and TikTok Pixel;

• email marketing providers;

• SMS and WhatsApp communication providers;

• customer review and customer experience tools;

• other analytics, advertising, and website functionality providers.

Some cookies are necessary for the Site to function correctly. Other cookies, such as analytics or advertising cookies, may be subject to your consent depending on your location and applicable law.

You can manage or disable cookies through your browser settings and, where available, through the cookie preferences provided on our Site. Disabling certain cookies may affect the functionality or performance of the Site.

Sharing Your Information

We do not sell, rent, or lease your personal information to third parties.

We may share personal information with trusted third-party service providers where necessary to operate our business, fulfil orders, provide services, analyze website performance, communicate with customers, or meet legal requirements.

These third parties may include:

• Shopify and website hosting or e-commerce service providers;

• payment processors and payment service providers;

• delivery, fulfilment, and courier partners, including DHL, Aramex, and local delivery providers;

• email marketing providers;

• SMS and WhatsApp communication providers;

• analytics providers;

• advertising platforms, including Google, Meta, and TikTok;

• customer review and customer experience platforms;

• IT, security, and technical service providers;

• professional advisers such as accountants, auditors, consultants, and legal advisers;

• regulatory, law enforcement, government, or other competent authorities where disclosure is required by applicable law.

Third-party service providers may process personal information only as necessary to provide their services to us or to comply with their own legal obligations.

International Data Transfers

Because Matcha Forest operates an online store, works with international service providers, and may deliver orders internationally, your personal information may be processed, transferred, or stored outside the country in which you reside.

Where international transfers take place, we take reasonable steps to ensure that personal information is handled securely and in accordance with applicable privacy and data protection requirements.

Data Retention

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected and to meet our legal and business obligations.

This may include retaining information for:

• order processing and fulfilment;

• customer service;

• returns and refunds;

• accounting and taxation;

• regulatory and reporting requirements;

• fraud prevention;

• dispute resolution;

• establishing or defending legal claims.

When personal information is no longer required, we will delete or anonymize it where reasonably possible and permitted by applicable law.

Data Security

We take reasonable technical and organizational measures designed to protect your personal information against unauthorized access, loss, misuse, alteration, destruction, or disclosure.

Our Site and third-party service providers may use security measures such as SSL encryption to help protect information transmitted online.

However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.

Your Privacy Rights

Depending on your location and applicable data protection law, you may have certain rights in relation to your personal information.

These may include the right to:

• request access to the personal information we hold about you;

• request correction of inaccurate or incomplete information;

• request deletion of your personal information;

• object to or restrict certain types of processing;

• withdraw consent where processing is based on consent;

• withdraw consent for marketing communications;

• request information about how your personal information is collected and used;

• request a copy or transfer of certain personal information where applicable.

To submit a privacy-related request, please contact us at info@matchaforest.ae.

We may request additional information to verify your identity before processing certain requests.

European Economic Area and United Kingdom Users

Where the General Data Protection Regulation (“GDPR”), UK GDPR, or similar legislation applies, we may process your personal information on one or more of the following legal bases:

• your consent;

• performance of a contract with you, including processing and fulfilling an order;

• compliance with our legal obligations;

• our legitimate business interests, provided those interests do not override your fundamental rights and freedoms.

Where consent is the legal basis for processing, you may withdraw that consent at any time.

You may also have the right to lodge a complaint with the competent data protection authority in your country of residence.

Children’s Privacy

Our Site and products are not specifically directed toward children, and we do not knowingly collect personal information from children in violation of applicable law.

If you are a parent or legal guardian and believe that a child has provided us with personal information without appropriate authorization, please contact us at info@matchaforest.ae so that we can review the request and, where appropriate, delete the information.

Third-Party Websites

The Site may contain links to third-party websites, applications, platforms, or services.

We are not responsible for the privacy practices, security, content, or policies of those third parties. We recommend reviewing the privacy policy of any third-party service before providing personal information to it.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business practices, services, technologies, or applicable legal and regulatory requirements.

Any updated version will be published on this page. The “Last updated” date at the top of this Privacy Policy indicates when the latest revision was made.

Contact Us

If you have questions about this Privacy Policy, wish to exercise your privacy rights, or have concerns about how your personal information is handled, please contact us at:

AIGEN FOOD SUPPLEMENTS TRADING CO LLC
Trading as Matcha Forest
UAE, Dubai, Business Bay
Westburry Tower 1, Office 301-127
Trade License No.: 1123763

Email: info@matchaforest.ae